Associate Graphic Designer

Summary

As a trainee in an entry-level position, working under supervision, you need aptitude, potential and an understanding of the role.

Work Activity Components

Title	Details
Web pages and sites (Level 1)	Creates simple web pages, and tests and corrects coding errors using relevant tools and techniques.
Web usage data (Level 1)	In response to precise instructions, obtains and analyses web site usage data from web analytics software, server logs or other sources and presents it effectively.

Behavioural Skills

Title	Details
Attention to Detail	Applying specific quality standards to all tasks undertaken to ensure that deliverables are accurate and complete.
Verbal Expression	Communicating effectively using the spoken word.
Written Expression	Communicating effectively in writing, such as reports and via emails.
Teamwork	Working collaboratively with others to achieve a common goal.
Customer Focus	Understanding the needs of the internal or external customer and keeping these in mind when taking actions or making decisions.

Technical Skills

Title	Details	Depth
Application Development Tools	Software tools which automate or assist part of the development process.	Aware of
Database Software	Software that enables the user to capture, create, populate and manipulate data structures and where appropriate unstructured data.	Aware of
Graphical User Interfaces (GUI)	Graphical human/computer interfaces that facilitate effective communication between human operator and computer.	Aware of
Programming Languages	A set of codes and syntax (supported by software tools) that enables the unambiguous translation of specified functionality into source code for the creation of computer programs.	Aware of
Graphic Design	The creation of graphical designs that are appealing to the viewer, appropriate to the material and the commissioning organisation and that project the desired 'presence'.	Aware of
Information and Data Visualisation/Presentation	The ability to visualise and present information and data in an appropriate format that helps stakeholders understand the significance of the information and data.	Aware of

Other Skills

Title	Details	Depth
Legislation	Relevant national and international legislation.	Aware of

Training

Title	Details
Human Factors Techniques	Methods and techniques for understanding human needs and limitations and for designing usable, accessible and ergonomically sound systems. Examples: Human-Computer Interaction (HCI) approaches and iterative design methods and accessibility. Recognising ever evolving user expectations for use of a variety of access devices and locations and opportunities for environmental savings e.g. reducing office space, travel, etc.
Security Awareness	Tools and techniques to help users and employees understand the role they play in helping to combat information security breaches and for IT and security professionals to prevent and mitigate risk.
User Interface Design	Principles, practices, tools and techniques for user interface design and the creation of graphical user interfaces that make user interaction with systems, software, and applications as simple and efficient as possible.

Professional Development Activity (PDA)

Title	Details	PDA Group
Participation in Group Activities	Participating in group activities inside or outside of the working environment that can assist with the development of interpersonal skills.	Broadening Activities
Job Shadowing and Special Assignments	Undertaking temporary periods or secondments in other roles, particularly those that offer a new perspective on own function or exposure to other environments and cultures.	Broadening Activities
Gaining Knowledge of Activities of Employing Organisation	Developing an understanding of the potentially diverse range of activities (service, governance, administrative, regulatory, commercial, charitable, industrial, etc.) undertaken by the employing organisation.	Increasing Knowledge
Gaining Knowledge of Surrounding Technical Areas	Gaining knowledge of IT activities in employing organisation external to own function.	Increasing Knowledge
Involvement in Professional Body Activities	Attending meetings, seminars and workshops organised by professional body and reading published material, such as journals and web content.	Participation in Professional Activities

Qualification Components

Title	Awarding Bodies
FEDIP Associate Practitioner	FEDIP - The Federation for Informatics Professionals

Government Digital and Data Profession Capability Framework Skills

Skill	Level
Design Communication Communication involves conveying information using the most effective medium and language for the audience.	Awareness Design Communication You can: explain the importance of articulating design decisions to others describe some methods for explaining design decisions
Designing For Everyone	Awareness Designing For Everyone You can: explain the importance of making government content and services inclusive, accessible and environmentally sustainable explain different access needs that users can have, and ways to meet them describe how privilege and power influence the design and delivery of content and services
Designing Strategically Strategy involves creating a plan to achieve a team or organisation's objectives.	Awareness Designing Strategically You can: explain the importance of aligning to the strategy of an organisation describe how your design work aligns to the wider goals and vision of your team explain the value of using patterns and components in design
Designing Together	Awareness Designing Together You can: explain different techniques for bringing together perspectives from multiple people to inform a design explain the importance of constructive feedback in the design process
Evidence-Based Design	Awareness Evidence-Based Design You can: explain how research and analytics inform user-centred design frame your ideas as design hypotheses to be tested identify common sources and types of data that inform user-centred design
Iterative Design	Awareness Iterative Design You can: describe the basics of iterative design methodologies such as agile explain how iteration supports user-centred design, and when to use them describe some ways to prototype ideas at different levels of realism, or ‘fidelities’, and when to use them
Leading Design Leadership and guidance involves providing effective leadership and management through team motivation, decision making, risk management, mediation and professional development.	Awareness Leading Design You can: explain the role of user-centred design in an organisation describe typical leadership responsibilities in design identify leaders in your organisation that designers need to work with

Skill

Level

Design Communication

Communication involves conveying information using the most effective medium and language for the audience.

Awareness Design Communication

You can:

explain the importance of articulating design decisions to others
describe some methods for explaining design decisions

Designing For Everyone

Awareness Designing For Everyone

You can:

explain the importance of making government content and services inclusive, accessible and environmentally sustainable
explain different access needs that users can have, and ways to meet them
describe how privilege and power influence the design and delivery of content and services

Designing Strategically

Strategy involves creating a plan to achieve a team or organisation's objectives.

Awareness Designing Strategically

You can:

explain the importance of aligning to the strategy of an organisation
describe how your design work aligns to the wider goals and vision of your team
explain the value of using patterns and components in design

Designing Together

Awareness Designing Together

You can:

explain different techniques for bringing together perspectives from multiple people to inform a design
explain the importance of constructive feedback in the design process

Evidence-Based Design

Awareness Evidence-Based Design

You can:

explain how research and analytics inform user-centred design
frame your ideas as design hypotheses to be tested
identify common sources and types of data that inform user-centred design

Iterative Design

Awareness Iterative Design

You can:

describe the basics of iterative design methodologies such as agile
explain how iteration supports user-centred design, and when to use them
describe some ways to prototype ideas at different levels of realism, or ‘fidelities’, and when to use them

Leading Design

Leadership and guidance involves providing effective leadership and management through team motivation, decision making, risk management, mediation and professional development.

Awareness Leading Design

You can:

explain the role of user-centred design in an organisation
describe typical leadership responsibilities in design
identify leaders in your organisation that designers need to work with

The Professional Body Responsible for this job family is BCS. This job role profile was created in collaboration with BCS, using Role Model Plus.

Summary

Work Activity Components

Behavioural Skills

Technical Skills

Other Skills

Training

Professional Development Activity (PDA)

Qualification Components

Government Digital and Data Profession Capability Framework Skills

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