Selects and uses appropriate tools and techniques to provide web interfaces to new and existing applications. Is able to advise clients/users and developers on technical matters relating to such interfaces.
SFIA Skills: Content management
Specification and procurement (ICPM)(Level 5)
Understands the range of publishing options available and advises on specification and procurement, taking account of the key costs and benefits of different channels and applying objective measures of effectiveness.
Web pages and sites (Level 5)
Uses appropriate tools to make finished content available on servers for all relevant channels. Specifies appropriate web server hardware and network connectivity for large sites. Selects, installs and configures web server software, taking into account performance, reliability and security considerations. Liaises with the relevant authorities for the registration of domain names when required.
Content publishing (ICPM)(Level 5)
Leads publishing activities and assignments, ensuring design of the overall structure and graphical style, as well as the publication processes, comply with agreed policies and strategies.
Content publishing (ICPM)(Level 3)
Uses content publishing systems to manage published content across different channels.
Standards and strategies (ICPM)(Level 6)
Develops strategies for the delivery of support information, including preferred media, rules for format of content, frameworks for the overall information structure, and graphical style for substantial, complex or high-profile web sites.
Content publishing (ICPM)(Level 6)
Develops the overall strategy for the delivery of information and knowledge, including preferred media, overall information structure, and rules for formatting content to meet the needs of the organisation and its desired audience(s).
Content publishing (ICPM)(Level 1)
Uses established publishing processes according to appropriate guidelines, for example, to release, retire or convert content into a format suitable for publication.
Support and collation (ICPM)(Level 1)
Contributes, under instruction, to publication support activities and supports the collation of data.
Risk management (Level 5) (Content publishing)
Ensures the implications of publishing content are understood by all parties and ensures potential risks are mitigated.
Risk management (Level 4) (Content publishing)
Understands the implications of publishing content and manages the associated risks.
Risk management (Level 6) INCA
Implements risk management guidelines for content designers and creators to ensure that the implications of content publishing are taken into account and appropriate action undertaken to mitigate against any risks to the organisation.
Content development (Level 5)
Develops and maintains content plans showing how the identified audience needs will be met.
Content production (Level 5)
Provides overall editorial control across the team or teams of content designers and authors, to ensure appropriate content, tone, brevity, consistency and re-use. Manages the overall editorial process adhering to deadlines and quotas laid out in the editorial calendar.
Risk management (Level 5) (Content Authoring)
Ensures the implications of publishing content are understood by content creators and designers. Ensures potential risks are identified and mitigated.
Content development (Level 4)
Designs the content and appearance of complex information deliverables (for example, collections of artefacts, which maybe spread across multiple mediums) in collaboration with clients and/or representatives of the intended audience(s).
Content production (Level 4)
Creates and evaluates complex, well-engineered deliverables, ensuring alignment with the agreed requirements, making optimal use of the chosen medium(s). Reviews work of other content designers and authors for consistency and accuracy, and takes responsibility for ensuring appropriate publication according to deadlines.
Risk management (Level 4) (Content authoring)
Understands the implications of publishing content and manages the associated risks.
Content assurance (Level 6)
Protects and defends published content, its providence and source information by defining content policies to ensure their availability, integrity, authentication, confidentiality and non-repudiation. Ensures that these policies permit individuals to access only information and network facilities for which they are authorised.
Web pages and sites (Level 5)
Evaluates the documentation aspects of new business prospects, and develops plans, budgets and tenders for documentation work. Designs the overall information structure and graphical style for substantial, complex or high-profile web-sites, taking into account the target audience(s) and the objectives of the customer organisation. Takes full responsibility for the design of the structure and appearance of advanced web pages based on briefs from, and consultation with clients/users, taking full account of their expectations.
Procedures and tools (Level 5)
Selects tools, templates and standards appropriate to customer expectations – differentiating, for example, between needs such as optimisation and ease of modification.
Web usage data (Level 4)
In response to requests, which may be loosely defined, obtains and analyses web-site usage data from web analytics software, server logs or other sources, and presents it effectively.
Procedures and tools (Level 4)
Applies propriety guidelines and uses appropriate tools and techniques to provide publishing interfaces to new or existing platforms and applications.
Web pages and sites (Level 4)
In collaboration with clients/users, uses agreed tools, templates and standards to design and create complex, well-designed and engineered web pages with specified structure and appearance. Takes account of the special requirements of the visually impaired and hard of hearing. Takes account of bandwidth and browser compatibility issues. Tests pages and corrects coding errors.
Web usage data (Level 3)
In response to complex requests, obtains and analyses website usage data from web analytics software, server logs or other sources, and presents it effectively.
Web pages and sites (Level 3)
Designs the structure and appearance of moderately complex web-sites within agreed style guidelines and in close collaboration with clients/users and content authors. Builds and maintains web-sites. Is aware of the special requirements of the visually impaired and hard of hearing.
Web usage data (Level 2)
In response to general requests, obtains and analyses web site usage data from web analytics software, server logs or other sources, and presents it effectively.
Web pages and site (Level 2)
Creates web pages, and tests and corrects coding errors using relevant tools and techniques.
Web usage data (Level 1)
In response to precise instructions, obtains and analyses web site usage data from web analytics software, server logs or other sources and presents it effectively.
Web pages and sites (Level 1)
Creates simple web pages, and tests and corrects coding errors using relevant tools and techniques.
Governance and management (Level 7)
Directs the support and governance framework for knowledge management to ensure that it is robust, secure and trusted, that access to information is controlled and that appropriate management metrics and measures are in place for the effective management of the operation.
Knowledge management strategy (Level 7)
Works with senior management within the organisation, directing the creation or review of knowledge management systems strategy to support the strategic requirements and change agenda of the organisation. Defines strategies, specifies requirements, commissions or conducts feasibility studies and produces strategic views of the organisation’s information and knowledge needs.
Performance management (Level 7)
Maintains awareness of technology, industry and regulatory directions. Produces business cases for recommended new applications of information and insight, identifying the business impact of alternative strategies, the probability of satisfying organisation needs, the anticipated business benefits and the risks and consequences of failure.
Moderation and standards (Level 6)
Champions the use of clear language and sets the quality standards for drafting and final copy.
Moderation and standards (Level 5)
Advises on appropriate content formats and mediums, and oversees the review and approval of materials to enable requirements to be satisfied.
Moderation and standards (Level 4)
Moderates content (in both draft and published forms) and ensures content can be re-purposed appropriately.
Moderation and standards (Level 3)
Applies moderation and editing processes to content supplied by others.
Moderation and standards (Level 2)
Applies guidelines and standards to moderate content from others, escalating where appropriate.
Moderation and standards (Level 1)
Executes pre-planned testing activities under supervision, recording findings.